Outbound Outsourcing In The Philippines

By Roberto Bacasong
Company Writer
Call Center in the Philippines
Unique Interaction

Aside from inbound call center, the best effective way of promoting your product on the phone is using the technology of outbound call center, which is widely operational in the Philippines outsourcing industry. Outbound calling may refers to phone calls made by a contact center company to a specified list of contacts. This dimensional telephoning system is commonly used in selling, telemarketing, and other wonderful benefits using the state-of-the-art technology.

In the Philippines BPO (business process outsourcing) sectors, contact center companies are offering outbound services to help people across the world choosing the best products in the convenient and easiest way without hassle. How is this usually done? Some homeowners as far as the United States, Australia, United Kingdom, and Canada are receiving unexpected calls wondering how their home phone numbers included to a certain contact list of the telemarketing companies.

Basically, your number usually included in the list once it was placed to numerous phone directories. Numerous phone books are generated by the telemarketing companies getting the names of the possible customers. There are also called Internet-based phone directories in which contains private numbers of the customers. And also, some customers provide their phone numbers on a subscription form or mail order coupon, which in return their number is classified as future leads.

Telemarketing is the fastest technology offering online services to the customers. The trained and qualified outbound agents are responsible for convincing the customers to purchase the products. Usually if the customers are interested to the offer, the conversation will be intimately sealed to a deal, which is referred as legitimate sale. Outbound agents are offering different types of services such as travel package, mobile phones, mortgage, medical assistance, financial processing, home securities, and a lot more.

The persons hired as agents are placed in cocoon training for a week, or maybe a month before they deployed to take calls. Selling on the phone requires magical effort. Oftentimes, homeowners are pissed off because they are not interested in the products they offered to them. However, effective rebuttals and conversationalist agents got the customers positive thumbs up sign.

According to Kristine Yvette Jocson, team leader of an outbound Australian mortgage account disclosed that language barrier is the common problem why the customers are not interested in purchasing the products.

The 20-year-old Jocson is one of the top sellers in their account before she was promoted for the position. "Communications skills of the agents are very important in getting the interest of the customers. Many potential customers turned down the offer because they have a hard time understanding the accents of the agents." In order to achieve our target, we explain to the customers about the benefits of our product which are not offered in their current mortgage. We help them (customers) understand that our mortgage is much better compared to their current one, Ms. Jocson. She further said that they respect the welfare of the customers once they are not interested in the product they offered.

Aside from the basic salary, the agents are receiving spiffs if the agents got the first sale from the start of the shift. Bigger commissions which are sometimes higher to their basic pay are the most beneficial things offered to the agents. Some companies provide freebies and awards by recognizing the best telemarketers in a monthly basis.

Meanwhile, largest contact centers prefer to employ Filipino telemarketers because of their etiquette and good accent in dealing with the customers. To date, thousands of outbound call centers transformed this industry into cost-saving promotional sales using telephoning communication. Filipino agents are the best customer service in the world because of their multi-cultural background from the past.*